01
Ownership and access
Confirm domain control, hosting access, administrator roles, analytics access, form destinations, third-party licenses, backups, export rights, cancellation, and handoff.
02
Mobile conversion paths
Test tap-to-call, estimate requests, navigation, forms, buttons, sticky CTAs if used, and page speed on real phones—not just a desktop preview.
03
Service clarity
Every priority service should explain the problem solved, typical scope, relevant proof, territory, and next action. Avoid one generic services list for everything.
04
Trust and proof
Use verified licenses or credentials, reviews with permission, project evidence, before-and-after work where appropriate, process explanations, and transparent ownership/contact information.
05
Search and technical basics
Check titles, descriptions, headings, canonicals, sitemap, robots directives, structured data where justified, indexability, internal links, image alt text, HTTPS, and crawlable HTML.
06
Lead handoff
Submit every important form. Confirm who receives it, what the customer sees, what data is stored, whether alerts work, and what happens if the first owner does not respond.
How this connects to HatterHosting
This guide is educational. If you want HatterHosting to review your current setup, start with the free website and lead-leak audit, explore Contractors & Trades, or review managed hosting, contractor local SEO, and lead-response systems.